TAFE Launches “Massey Service Utsav” With Attractive Offers and Discounts


TAFE – Tractors and Farm Equipment Limited, the world’s third-largest tractor manufacturer, launched a nationwide tractor service campaign called Massey Service Utsav to ensure a hassle-free cultivation season for farmers. Massey Service Utsav is designed to reduce the cost of maintenance for farmers and to provide them with best-in-class service, provided by 1500+ authorized workshops under the guidance of 3000+ highly skilled and well-trained mechanics.

Attractive Offers & Lucrative Discounts

Maintenance services check each tractor at 25 to 44 points to ensure high performance throughout the season. Each Massey Service Utsav offers attractive discounts and offers customized to the tractor owner. Oil services, discounts of 15% on jobs over Rs. 4000, extra care to get Agristar products, genuine parts and oil on AgriStar products, 3-5% off on parts, 10% off on oil and up to 50% off on labour charges are some of the key offerings from MSU.

As part of MSU, TAFE aims to connect with customers to prepare their tractors for the season, offer special services to customers who have not been able to visit a shop in the past year, and assist customers who require major overhauls and repairs.

Peak Month For Farmers Across India

In India, October – November is a busy time for farmers as Kharif crops are harvested and Rabi crops are sown. Farmers have a high demand for tractors during this time. In initiatives like Massey Service Utsav, TAFE aims to help farmers prepare for harvest and sowing season in order to reap a bountiful harvest and have a prosperous festive season.

Customers Can Contact Through These Mediums

We provide Doorstep Service through our bikes and vans. You can reach the closest authorized dealer via telephony, SMS, social media platforms like Facebook, or WhatsApp. To reach out to customers in remote locations, Gramin Seva Shivirs are being conducted. In addition, customers can book their services through the Massey Ferguson call center (1800 4200 200) and Massey Care App.

The Massey Service Utsav includes the exchange of old Massey Ferguson tractors and booking new Massey Ferguson tractors. Through MSU, TAFE intends to reach out to 10 lakh plus customers across India and share this time of joy and happiness with them.

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